Introduction of MUVI Programme
Rural Micro, Small & Medium Enterprise (RMSMES) is a programme commonly known
as Muunganisho wa Ujasiriamali Vijijini (MUVI), it was initiated to support the
Government in poverty reduction strategy, which broadly aims at transforming Tanzania’s
agriculture based economy into export & market led, competitive semi industrial
but still largely agriculture based economy.
MUVI programme is the results of the Government second phase poverty reduction strategy
commonly referred by its Kiswahili acronym MKUKUTA, the programme is strongly supported by donor communities including IFAD. The MKUKUTA context as well as that of Millennium
Development Goal (MDGs) triggered the IFAD’s country strategy and opportunities
paper that conceived the idea of MUVI.
SIDO under the Ministry of Industry and Trade (MIT) coordinates and guides the programme
while actual services to participants (beneficiaries) are being provided by private
The goal of the program: -
The goal of the programme is to support value chain to deliver sustainable margins
to produce and thus increase their incomes and reduce poverty.
The goal focused to increase incomes of primary value chain actors as well as permanent
and casual labor employees.
To increase in permanent employment due to increase number of RMSMEs.
Purpose of MUVI: -
The targeted rural entrepreneurs (including the rural poor, women and youth) have
improved skills, knowledge and access to market, technology, extension services
and other business development services in order to increase household food security
and cash income.
The target groups of MUVI: -
Rural micro enterprises, mostly owned by economically actives
poor households including women and youth as well as households with chronically
ill, disabled & HIV/AIDS affected members.
Small farmers and fishermen with potential to produce and
sell their products to processing enterprises.
Rural economically active poor households with available
workforce to seize increasing employment opportunities in improved chairs.
The programme include six regions namely Iringa, Manyara, Mwanza, Pwani, Ruvuma
Selected value chain include
Sunflower – Iringa, Manyara, Mwanza, Ruvuma and Tanga.
Cassava- Ruvuma, Pwani and Mwanza.
Livestock - Manyara.
– Pineapple & Mango; Tanga – Citrus;
Iringa – Tomato.
Five Value Chain Implementing Partners
M/S Business Care Services – Iringa
M/S University of Dar Es Salaam – Manyara
M/S Price water-house coopers Ltd (Mwanza & Ruvuma)
M/S TISCO Associates
M/S Match Makers Association (Tanga)
One Media Implementing Partner: M/S Africa Image Production
FOR MORE DETAILS PLEASE CONTACT:
MUVI Programme Co-ordinator
Mfaume Road, Upanga
P.O. Box 2476,Dar es salaam